The fame of the trade in Barcelona already crossed borders a century ago thanks to markets rich in gastronomic varieties and specialized stores that made it possible to dress in the latest fashion, take a vermouth on holidays or drink a coffee before attending the Liceu.
ICONO proposes a walk through the centenary shops of the city, where time seems to have stopped. Shops that are part of the sentimental geography of the city, and that make light, joy and color are hallmarks of Barcelona.
Dozens of stories await behind each store, each owner, each day … Stories that have shaped their lives and that now we want to make known so that they do not take time and fall into oblivion.
Icono returns to start this route for all those people who want to know about these centennial shops, today in serious danger of survival due to the increase in rents. We want to not forget the heritage that, at the moment, is conserved.